Oren Eini

aka Ayende Rahien

Oren Eini

CEO of RavenDB

a NoSQL Open Source Document Database

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oren@ravendb.net

+972 52-548-6969

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Jun 22 2007

You really want to rethink your localization

time to read 1 min | 113 words

This is from a advertising brochure that my company has distribute, for a virtualization conference that we recently did.

I have included the sponsorships part only, it says "Gold Sponsor: IBM", "Silver Sponsors: VMWare, FilesX".

The problem is that in Hebrew, the word for Silver is the same word for Money.

This has the affect of me reading it as: "Money Sponsors: VMWare, FilesX".

That sounds... crass.

The problem is actually not limited to my company's conferences, but it actually wide spread in Israel. I really wish they would think about a different term.

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Tags:

Hebrew

Comments

22 Jun 2007
10:39 AM

Markus Zywitza

Since sponsoring is about money at last, it's just honest... :-)

-Markus

22 Jun 2007
16:20 PM

Nick

It is the same in French, but never sounded odd to me, because the context always indicates whether we are talking about the silver-metal or the silver-money. How do people usually refer to, for example, an Olympic silver medal in Hebrew?

22 Jun 2007
17:16 PM

Ayende Rahien

Nick,

Silver Medal sound right, because the context is right.

The context there isn't right, or at least, to me it isn't

24 Jun 2007
11:54 AM

Ariel

Yes, but didn't the LTR bother you more?

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